Vena Cava’s New Accessory

Thursday, February 10, 2011 ·

Among the hat, shades, and shoes that hit the Vena Cava catwalk tomorrow, there’s one VC-designed ornament you won’t see: a condom. But Lisa Mayock and Sophie Buhai, whose Fall collection debut tomorrow, can check prophylactic creation off their bucket lists; they’re the most recent designers to collaborate with Proper Attire, the company that each period taps a designer or tag to create its packaging. For their three boxes, Mayock and Buhai shaped hand-drawn, informal prints, like those they feature in their collections. One box features euphemisms for sex; another, euphemisms for condoms; a third, the celebrated “No Glove, No Love.”

“We just reflection it would be so cool to have condom packaging that was not so serious—that wasn’t any kind of smooth, slick-looking box. It’s just not how we approach design in universal,” Mayock said from their building the day before the show. “We wanted to employ our hand-drawn prints that we’re known for, but also to make packaging that would be a discussion starter,” Buhai added. If you want to start conversations, you’ve got to give the words. Here are two more: Planned Parenthood, which payback from the sale of every pack at locations like select Thompson Hotels, Opening Ceremony, and the Museum of modern Art store in Los Angeles.


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